Echo Chambers, Their Risks, and the Need for Discomfort

This week, we heard from Kaitlin Wooley, who recently conducted a study about how discomfort can lead to personal growth. As we learnt through speaking to Kaitlin, this growth comes in many forms, most notably in my opinion, an increased receptiveness to other perspectives. In Kaitlin’s study, this was shown to be applicable to political…

Social Media Intelligence

This phenomenon has existed since the very beginning of the Internet, but it is now when it is essential to transform this information into useful data so as to be able to take advantage of it to optimize our strategy and get to know customers in depth Social media intelligence is a new digital method…